RobotReplay – Fellow North Vancouver-ite Andre Charland has released a wicked tool that lets you record and watch your website visitors in action. Like TeaLeaf for FREE. They’ve also coined a new term for this type of analytics — ‘cinelytics’ — a blend of ‘cinema’ and ‘analytics’. Too bad it doesn’t support SSL yet. CUCBC should be checking out their Ajax components produced by the parent company Nitobi.
Kickapps – promises to add user-generated content and social networking capabilities to you site today.
Mozy – Mac friendly online backups for $4.95 USD per month.
Luke Wroblewski is going to be releasing a book with Rosenfeld Media on Web Form Design Best Practices. That’ll be worth a buy as his blog series was excellent fodder.
Fellow Canuck Geof Harries of Yukonbiz blogs on the pros/cons of right-hand vs. left-hand navigation. Of course, I’m biased towards right hand and have seen the benefits on our site. Users engage with content first, navigate using links in the content rather than the navigation all the time and tend to read longer pages more often as well.
Jonathan Mendez’s What Brand Marketing Means in the Digital Age makes some compelling points. I loved the rules to live by:
- Relevance means the USERS goals and the way THEY think (not your goals and the way your business or client thinks).
- Relevance can only be delivered through technology
- Relevance is only achieved with creative that is segmented & targeted
- Relevance is measurable and must constantly be validated and optimized with testing
One reply on “This week’s remainders”
Hey there fellow north vancouver-ite! Thanks for the write up:) SSL support is coming don’t you worry. Any other features you’d like to see added? Have you used Tealeaf? And yes the credit union should definitely be using the Nitobi Ajax components:) Maybe we should grab a coffee or beer sometime since we’re both on the shore. Cheers.